Planet Green Launch: Being eco-friendly is hip again
by The Green A-TeamGreen Air Filter:
The Discovery Channel has introduced a new type of programming with Planet Green, a cable channel that devotes 24 hours to the promotion of a greener lifestyle. The launch party for Planet Green took place in Los Angeles where many celebrities from Adrian Grenier to Ziggy Marley to Bill Nye the Science Guy showed their support for eco-style on a Green carpet. Even the press kit for this launch party is hosted on a 100% solar powered server.
However, will Planet Green do what it is supposed to and spread the word about living green? Or will it simply be a gimmick that entertains but loses its message in the hype? With shows such as Battleground Earth where entertainers Ludacris and Tommy Lee compete in giant trucks in the desert to see who is more green, one can only wonder how much of a carbon footprint these shows are leaving and worth leaving. But despite these speculations, Planet Green is certainly leading Hollywood (and us viewers at home) on the right track.